Tech Peak » The Ultimate Guide to FMCG Roles and Responsibilities for the B2B E-commerce Platform

The Ultimate Guide to FMCG Roles and Responsibilities for the B2B E-commerce Platform

by Steve
Choosing a Platform for Your FMCG B2B Marketplace

FMCG, or fast-moving consumer goods, are everyday items that consumers purchase regularly to fulfill their daily needs. B2B E-commerce Platforms allow companies of all sizes to develop online stores and market their FMCG products directly to consumers over the Internet. The process of purchasing FMCG products from B2B E-commerce Platforms can be streamlined with the right e-commerce roles and responsibilities in place to support your digital sales strategy.

Product Management

-Include some common tasks of Product Management such as pricing products, providing feedback on new ideas, and leading product development. Provide examples of how you would approach these challenges.
Maintain margins for all categories by ensuring that price changes are made according to current market conditions

Work with operations teams to improve order fulfillment efficiency in their channels
Provide input into marketing campaigns and proposals from advertising agencies
Provide inventory information and analysis to management team when needed Track trends in demand, supply, and competition to identify opportunities for differentiation
Analyze raw material prices to determine which suppliers should be used for production purposes

Develop plans for improvements in manufacturing processes where necessary
Work closely with the Marketing department during product launches

Business Development

A Business Development Executive is responsible for driving sales in an organization. They identify potential prospects, build rapport with them, uncover their needs, and present solutions. The Business Development Executive must have excellent skills in presenting and negotiating. These are some of the most important duties in any business.

They will make or break a company’s growth strategy. They’ll take care of all wholesale grocery store suppliers in India matters such as contacts, contracts, logistics, etc.

They might also develop a marketing plan. Grocery Suppliers for Kirana Store, Wholesale Kirana Suppliers, Wholesale Food Supplier for Supermarket, Restaurant Supply Chain Services Provider, Online Grocery Supplier India A Business Development Executive may be required to perform other tasks that include:

1) Gathering market data on competitors, customers, products, and trends
2) Understanding how competitor’s strategies impact product offerings
3) Conducting market research for new opportunities
4) Planning new product launches

Engineering & DevOps

Building and maintaining an eCommerce site takes an incredible amount of effort. For example, there are always several issues, both large and small, that need to be taken care of regularly. This includes everything from writing code for new features to handling customer service inquiries. In addition, there are the requisite updates, hardware fixes, and security measures that keep coming out each year.

The engineering team is responsible for finding solutions to these problems while also working with the DevOps team. DevOps engineers help develop automation systems to provide a seamless experience for customers.

As such, they work closely with the entire company and often have high-level roles in product development.

It’s important to note that suppliers can play a major role in every aspect of this process. Not only do they provide necessary products at wholesale prices, but they’re also integral parts of engineering efforts like manufacturing software packages or developing automated testing procedures.


Managing sales is an essential part of a successful company, as it brings in much of the company’s revenue. It’s also important to understand how to market your products – if you don’t know what people want, you won’t be able to sell them anything.

Sale is a difficult job; it requires persistence, organizational skills, and detailed knowledge about products. The salary of a top-level salesperson can reach up to $150,000 per year, while the lowest-paid workers may make less than $30,000 per year.

There are many ways to become a salesperson, including working your way up from a lower position at the company or starting with another industry before switching over. You’ll need to show strong communication skills and have a lot of patience. If you’re interested in this career path, look into schools that offer programs that train future salespeople.


The success of a company can be traced back to its understanding of customer needs. The goal is not only to offer customers what they need but also what they may not have realized they needed.

Offering fresh ingredients that cannot be found at their local grocery store is the best way for companies like Qwipo Flowers or Food Lion Grocery Suppliers India to broaden the appeal of their stores. This will give them an edge over competitors who only offer prepackaged food items.

To increase customer satisfaction and retention, grocery retailers should focus on anticipating what customers want rather than just offering products that meet current needs. In this regard, strategic partnerships with other businesses are beneficial. For example, Carrefour has teamed up with Amazon in France to provide both parties access to a larger market segment.

Operations Section

While all operations happen within the Vendor Management Center, there are many roles and responsibilities required across the entire supply chain that ensure a smooth operation. Successful execution of any responsibility ultimately leads to a successful operation. To simplify, these responsibilities may be divided into key areas: logistics, warehouse, and customer service.

For example, wholesale grocery store suppliers in India might include wholesalers or distributors who bring goods from manufacturers or other suppliers to wholesale grocers or food retailers; they may also bring goods from abroad. Grocery Suppliers for Kirana Store typically buy goods from Wholesale Kirana Suppliers.

They buy different quantities at different prices depending on the stock availability. They aim to sell their products at cheaper rates than their competitors to attract more customers. As with most industries, international trade plays an important role in this process.

The two major players in global trade are the World Trade Organization (WTO) and the North American Free Trade Agreement (NAFTA). WTO’s mission is to promote free trade by eliminating barriers like tariffs and quotas while NAFTA aims to remove similar barriers between Canada, Mexico, and the United States.

Improve Customer Experience

One of the most important tasks of an FMCG is understanding how its customers use its product. Understanding how they interact with it will provide invaluable information on how best to communicate with them, as well as provide insight into features that could help make the experience more enjoyable. It also helps them understand what may be keeping customers from completing their purchases, enabling them to tailor their follow-up communications accordingly. The importance of this data cannot be understated, as it is a significant factor in company growth or decline in revenue. An FMCG can be proactive about improving customer experience by making changes that are tailored to customer feedback. They can monitor social media sites such as Twitter, Facebook, Instagram, and other sources to see what people are saying about their products. They can then proactively address these issues before the complaints grow too large.


While this post may not have answered all of your questions about what a typical day looks like in FMCG, it should have given you a good idea. Whether you are a retail buyer or an e-commerce analyst, there is no single job that can encompass every responsibility under this umbrella.

With this guide, I hope that you now have a better understanding of what might make your ideal career as well as how to find your unique niche within an industry with many other talented people fighting for jobs. I’d love to hear from you if you think we missed anything.

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